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Smiling woman in a concept store in front of a laptop – representing entrepreneurial optimism in times of changing consumer behavior

Smiling woman in a concept store in front of a laptop – representing entrepreneurial optimism in times of changing consumer behavior

The New Consumer Reality – Insights and Strategies for Shifting Markets

Insights into various industries

Cover of the “Content Marketing Trend Study 2025” by Statista+ – featuring trends like AI, data storytelling, and data-driven marketing.

Content Marketing

Content Marketing Trend Study 2025

Travelling couple sitting on a cliff with a graphic barometer above them.

Unlocking Efficiency in Real Estate Transactions

Content Marketing

Statista+ Content Marketing Compass 2025

Light bulb with a glowing tree structure inside, nestled in a forest setting with plants and soft light, symbolizing sustainable energy and connection to nature.

CSRD implementation: Hidden success factors and pitfalls

Desk with wind turbine models, plants, and charts, presented in the context of sustainable planning and analysis.

CSRD: Conducting the materiality assessment

Exterior of a modern building with a glass facade and trees, symbolizing sustainability and urban development.

What the CSRD means for companies: A guide to sustainability reporting

Young woman standing outdoors holding a tablet with a smile, green trees in the background.

CSRD – Navigating Compliance to Create Opportunities

Open book with flowing digital data visualizations, representing data storytelling.

Data Storytelling: The Strategic Imperative for Modern Marketing

Marketing team exploring trends for content creation.

Content Marketing

Statista Content Marketing Trend Study

Marketing expert reflecting on the latest influencer campaign trends.

Influencer Marketing

Statista Influencer Marketing Compass

Media and tech icons coming out of an open laptop to show the growing use of AI in the media.

AI for Revenue Increase in Media Companies

Optimistic expert analyzing AI and media for data-driven solutions.

Statista OMR Masterclass 2024

CTVs grouped together, forming a gigantic screen and displaying individual tech images.

Connected TV – strong growth, old mistakes?

AI-generated female face surrounded by colorful brushstrokes, symbolizing AI innovation.

The AI Advantage: Powering Business Competitiveness

Two professionals examine different types of real-time incoming data on a gigantic computer.

Revolutionizing Industries with AI-Powered Image Synthesis

Travelling couple sitting on a cliff with a graphic barometer above them.

Booking.com: 2024 European Accommodation Barometer

Healthcare workers performing a surgical procedure.

Real-World Evidence as a Trailblazer of Data Medicine

Event poster of the Pokémon GO Fest 2023 in New York City.

Economic Impact Study

Pokémon GO Fest New York City

Wind turbines lined in the sea in northern Europe.

Energy & Infrastructure

Why many Swedes don’t like the German energy transition

Multiple data line charts under a magnifying glass with a Q shape.

Webinar: How AI based analytics unlocks the potential of alternative data

Retail store with interconnected digital icons coming to the front.

5 Theses on the Development of the Retail Sector

A row of server computers, alternative data streaming through them, while an android face looks into the distance.

Webinar: How AI based analytics unlocks the potential of alternative data

Communication satellite to overcome terrestrial limitations.

Exploring the Potential of Satellite Connectivity

Digital human head profiles, symbolizing the potential of AI-driven solutions in marketing.

How artificial intelligence is revolutionizing content marketing

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